![]() ![]() The color balance option uses the front-facing sensors on an iPhone with Face ID to optimize the output of Apple's streaming box (including the 2017 model). Pre-orders for the products begin on April 30, 2021.Apple introduced a TV calibration feature with the new Apple TV 4K in April. The remote enclosure is made from 100% recycled aluminum, and the Apple TV 4Ks’ mainboard uses 100% recycled tin in its solder joints.Īpple TV 4K will be offered in a choice of either a 32GB version for $179 or a 64GB version, which will be available for $199. The Siri remote employs a clickpad that supports five-way navigation, and touch capabilities for fast directional swipes. The products also incorporate Apple’s smart home HomeKit platform, and the products ship with Apple’s new Siri remote control. The tvOS platform provides access to Apple TV+ content, as well as other at-home services such as Apple Fitness+, and Apple Arcade.Īdditionally, the new Apple TV 4K models come with Apple’s AirPlay technology built in to enable users to share audio, video, and other content from their iOS devices. Other features built into the new Apple TV products include Apple’s tvOS operating system. Related: CE Pro Podcast #51: Capitalizing on the Red-Hot Home Video Market This option allows for integrators or homeowners to use the light sensors in their iPhones to compare the color balance to specifications that are followed by Hollywood cinematographers.Īccording to Apple, the new Apple TV 4K products through the Color Balance Process tailor their video output to produce accurate colors and increased contrast capabilities without having to adjust TVs or projectors. Download your copy today!Īpple also notes that through its 60fps HDR compatibility, the new Apple TVs also support video shot on its iPhone 12 Pro in the Dolby Vision dynamic HDR format.Īnother important option for enthusiasts built into the Apple TV streaming products is Apple’s Color Balance process feature. Despite that ongoing problem, the once-forgotten “home theater” category continued its strong comeback in 2021 likely driven by the ongoing house-bound public due to the COVID-19 pandemic. ![]() The home entertainment category is especially susceptible to the supply chain crisis because there are so many individual components required. Measuring Supply Chain Impacts on Home Entertainment More specifically, the new Apple TVs support 60fps (frames per second) content to stream smoother images from content providers such as NBCUniversal, Paramount+ and FOX Sports. Through the implementation of the A12 Bionic chipset, Apple says that its new streaming AV solution is compatible with “high-frame-rate” HDR (high dynamic range). And of course, Apple TV 4K offers easy access to Apple services, along with thousands of apps on the App Store for even more entertainment options.” Apple TV 4K Supports High Performance Streaming AV Entertainment “With the A12 Bionic and the all-new Siri Remote, Apple TV 4K lets customers enjoy their favorite shows, movies, and more in the highest quality, with simple and intuitive controls. “Apple TV 4K is in a category of its own, leveraging a deep integration of Apple hardware, software, and services that delivers a massive upgrade to any TV for the very best cinematic experience,” says Bob Borchers, vice president of worldwide product marketing, Apple. ![]() The Cupertino, Calif.-based technology company states that at the heart of its latest Apple TV is its A12 Bionic chip that fuels its improved graphics, video decoding, and audio processing.
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